Marketing Plan

Please take a moment to read Carmen Carr, your real estate expert for North Lake Tahoe, highly effective marketing plan including her guarantees and commitment to you and your property.


  • There is NO risk in choosing Carmen Carr to represent you!
  • Carmen gives you her guarantee that she will perform ALL tasks as presented in her marketing plan.
  • If Carmen does not complete any tasks as presented, she will cancel the listing.


  • To expose your home to the maximum number of interested and capable buyers.
  • To educate all interested prospects on the unique features and lifestyle benefits your home offers.
  • To get the highest possible sales price for your home by analyzing the current market conditions.
  • To make the listing and sales process easy, convenient, and hassle-free for you.
  • To educate & assist you in the most effective way to present your home for the greatest buyer impact.


  • Prepare a competitive market analysis to determine the value of your home in the current local real estate market.
  • Together, determine the most attractive asking price for your home.
  • Advise you of any changes you may want to consider making to your home to enhance its value
  • Complete all paperwork essential to putting your home on the market WITHIN THE FIRST 48 HOURS
  • Arrange for exterior and interior photos as well as a professional“Virtual Tour” with Tahoe Home Tours
  • Place an electronic lock box (with a key inside) on your property for convenient access to all agents of the Tahoe Sierra Board of Realtors
  • Install a well-recognized Keller Williams Boice sign enhanced by Carmen Carr’s logo
  • Place your property on the Tahoe Sierra Board of Realtors computerized Multiple Listing Service with photos which promote the home in an easily accessible and frequently used tool for Realtors
  • Highlight your home on the internet:;; for additional exposure to Out-of-Area buyers, including a virtual property tour
  • Publish a property information brochure which is immediately distributed in the Tahoe/Truckee area and on display at two  Boice O’Neal offices, as well as in your home
  • Design & order full color “Just Listed” announcements for your neighborhood
  • Place your home on the Multiple Listing Real Estate agent tour to familiarize agents with your property and encourage client showings


  • Mail “Just Listed” announcements to 200 neighbors
  • Distribute your property information brochure to agents in Carmen’s office
  • Distribute your property information brochure to top agents in the Truckee/Tahoe area
  • Distribute flyers to potential buyers
  • Call all potential buyers
  • Schedule open houses
  • Promote your home at weekly office meeting
  • Submit your home to local newspapers


  • Regularly provide you with information on the current market conditions and any possible affects on the sale of your property.
  • Keep track of all showings by other agents to obtain their feedback and to promote your home.
  • Update the marketing plan and pricing strategy if necessary
  • Send you copies of all the ads that have been placed
  • Assist you in negotiating all offers in order to get the highest dollar value for your property and favorable terms


  • Submit accepted offer to appropriate local Title Company.
  • Assist in scheduling and working with contractors & inspectors.
  • Handle details, follow up, inspections, mortgage, title, escrow & all other closing procedures necessary to complete the sale of your home.
  • Communicating with you along the way to keep you informed and protected.
  • Arrange and schedule your signing of escrow papers
  • Arrange for your receipt of payment
  • After the escrow closes, Carmen Carr’s commitment to you is still not complete. She is here to assist you at any time; questions, updates, concerns, service provider needs. In any way she can assist, Carmen is here for YOU!